Can Kodak Survive its Transformation?
Number of pages:
10
ABSTRACT:
A 10 page paper discussing Kodak's continuing restructuring in terms of its external environment. The paper provides Five Forces analysis and assessment of the macroenvironmental environment in the era of bailout mania. The outlook for the economy is grim but hopeful. The good news for Kodak is that it is missing out on fewer sales because overall sales are down throughout the industry, creating a highly advantageous time to give greater attention to its restructuring efforts and technology development. Kodak did not begin its transformation as early as it should have, but the outlook for its future is very good. Bibliography lists 6 sources.
FILE NAME:
File: CC6_KSmgmtKodak.rtf
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